elojasNews - e-Commerce Sources

Use WordPress? Collect email signups with Contact Form 7

If you're a keen WordPress user and have the Contact Form 7 plugin installed, then the Campaign Monitor Addon by Joshua Bettigole will be music to your ears... Or subscriber list. In a few steps, you can get your forms within your WordPress site to automatically synchronize with a Campaign Monitor subscriber list, with no coding required. The addon is available for free via WordPress' Plugin Directory.

If you've looked into form management plugins for Wordpress, you've probably come across Contact Form 7. Not only does it provide a flexible, customizable way to add multiple forms to a WordPress site, but it also supports a host of features including AJAX submitting, CAPTCHA, Akismet spam filtering, file uploading, extensive language support and more. It's also free to download and use!

The Campaign Monitor Addon extends Contact Form 7 by providing synchronization between your forms and a Campaign Monitor subscriber list. Once you've added and setup the Contact Form 7 plugin in your WordPress install, you only need to download and add the Campaign Monitor Addon, then with your Campaign Monitor API key handy, complete a few simple steps to get it up and running.

List setup

Detailed installation instructions and a user manual are available on Joshua Bettigole's Campaign Monitor Addon page.

The Campaign Monitor Addon bridges the gap between one of WordPress' most popular form managers and Campaign Monitor. Instead of periodically exporting form entries, then uploading them to Campaign Monitor, Contact Form 7 ensures that your subscriber lists are kept automatically up to date. You can then send newsletters and updates to your signups, using the limitless power* of Campaign Monitor's email campaign delivery and reporting tools.

Many thanks to Joshua Bettigole for this addon, plus detailed documentation. To find out more and download, kindly visit the Campaign Monitor Addon for Contact Form 7 page.

* Actually, like test-driving a car on empty, there are practical limits to the awesomeness you can achieve. But those limits will still impress friends and conquer worlds.

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Büro North News

This very sleek and stylish email campaign from Australian design studio Buro North is the absolute epitome of cool in my opinion; from the dark, alluring background coupled by its ‘white noise’ surround and sexy blue highlights, I feel like I’m walking into an elite underground club filled with supermodels and celebrities every time I open up my email client. It’s that seductive.

The background image is complimentary yet untroubling; the text is fashionably small yet legible; the design contains a good amount of whitespace yet is not wasteful, and images are employed sparsely but to great effect.

I see a lot of campaigns employing a simple, minimalistic style, and I happen to like this approach a lot, however many start to look the same after a while, however Buro North have really nailed this email design ‘genre’ here, creating a dramatic, calming and creative campaign which speaks volumes about them as a design studio, even before you read the first word of their content.

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The new Campaign Monitor office

Towards the end of 2009 we really started pushing the limits of our current space. All our closed offices were taken and we were squeezing more and more team members into crowded workstations. Eventually it looked like we'd need to get rid of the precious ping pong table to free up space. To avoid a staff revolt, we started the search for a new office.

Our space at the time was located right across from a park and near the beach. It's a great spot, so when we learned we could take over almost the entire floor instead of relocating elsewhere it was an easy choice. Construction started in November 2009 and we excitedly moved in last month. I wanted to walk you through the finished product in the hope that you might find something useful to take away and apply to your own workplace.

Here's a quick video tour of the end result to whet your appetite.

A video tour of the new office, shot and edited by Ben (you can also watch it on Vimeo)

Getting the balance right

In our experience, the ideal office environment is about finding the right balance between socializing and getting stuff done. Too much of one or the other has its downsides, but there are some fundamentals you can put in place to help get that balance right. It should be easy for everyone to remove any distractions, put their head down and get into the zone. Just as importantly, they should be able to take a break, hang out with other members of the team and generally switch off.

To make this happen, we teamed up with the same architects who designed our last office and gave them this simple brief:

  1. Closed offices for everyone.
  2. Large dining area where we can all eat lunch together.
  3. Enough space to cater for our ping pong obsession.

After a few iterations the new design really took shape. The architect came up with the idea of having a huge open area right down the middle of the space containing the kitchen, dining, library, gaming area and lounges. Flowing either side of this open space would be two corridors of offices. They managed to fit 40 private offices into the new design, more than enough for the 20 staff in our Sydney office with plenty of room to grow.

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40 private offices and loads of open space - See the full plan (PDF)

Why private offices beat open plan

For us, private offices were non-negotiable. Over the years we've had fully open plan, only offices and a combination of both. In my experience, closable offices for each team member are by far the best configuration for a software company. I think Paul Graham said it best:

"After software, the most important tool to a hacker is probably his office. Big companies think the function of office space is to express rank. But hackers use their offices for more than that: they use their office as a place to think in. And if you're a technology company, their thoughts are your product. So making hackers work in a noisy, distracting environment is like having a paint factory where the air is full of soot."

Paul Graham, Great Hackers

Of course, I can understand why open plan is popular. It works for small teams. It's flexible, cost effective and gives the illusion of great communication. But the moment a team grows bigger than a few people, cracks start to appear.

Getting into the zone

When you're designing, building and supporting software, you need to juggle lots of complex ideas in your head at once. This can take anywhere from a few minutes to half an hour of thinking about a problem, and that's when the juicy stuff starts flowing. You get in the zone and solutions start presenting themselves.

The last thing you want is to bother that person with a stupid question, force them to overhear your phone conversation or any other kind of distraction that isn't related to what they're working on. I don't care how disciplined your team is or how good your noise cancelling headphones are, this kind of interruption is unavoidable in an open plan office.

Jesse working hard with the door closed

Jesse working interruption-free on the Campaign Monitor UI

The research is in

This isn't just anecdotal either. There's been plenty of interesting research into open plan vs closed offices too. A study by Microsoft showed just how destructive interruptions can be to productivity. Here's some commentary by Bill D’Alessandro on the findings:

"The researchers taped 29 hours of people working in a typical office, and found that they were interrupted on average four times each hour. Here’s the kicker – 40% of the time, the person did not resume the task they were working on before the interruption. The more complex the task, the less likely the person was to resume working on it after an interruption."

Microsoft Research, A Diary Study of Task Switching and Interruptions (PDF)

Last year a team of Australian scientists came to a similar conclusion. They found that working in an open plan office leads to lower productivity and higher staff stress.

"The evidence we found was absolutely shocking. In 90 per cent of research, the outcome of working in an open-plan office was seen as negative. It has been found that the high level of noise causes employees to lose concentration, leading to low productivity. The research found that the traditional design was better - small, private closed offices."

Dr Vinesh Oommen, Asia Pacific Journal of Health Management

There's no doubt that open plan is more flexible and cheaper than putting in private offices. But is 20-30% extra in your fit out costs enough to justify all the extra interruptions? It's not just about productivity either. Solving challenging problems and getting things done is a much more rewarding experience on a personal level too.

Big, well lit offices all with closable doors

Big, well lit offices with closable doors

The closed door policy

It's only slightly harder to walk in someones office to ask a question than to yell across an open plan office. Having private offices is one thing, but you need to have a system of mutual respect in place for them to work. At Campaign Monitor we have a simple rule: If my door is shut, don't interrupt me.

It's common sense anyway, but making this clear to everyone has made a big difference. If you want to get stuff done, shut the door and you won't be bothered. If anyone needs to talk to you, they can come back later, send you an email or leave a message in Campfire that you can reply to when it suits.

Don't forget the social side

Like I mentioned earlier, you need to find the right balance between removing interruptions and spending time with the rest of the team. While we all get out of the office for some crazy activities every few weeks, we also made sure the new space included plenty of room to hang out together.

Eating a meal together every day

At SXSW earlier this year I was lucky enough to have dinner with the founders from great companies I respect like 37signals, Wufoo, Dropbox and Freshbooks. The dinner was organised by the always awesome Dharmesh Shah, the man behind HubSpot and On Startups. At the dinner, Dharmesh shared a little secret of his that I hope he doesn't mind me passing on here.

He explained that the best conversations almost always happen over a meal. Because of this, he organises many of his meetings to take place over lunch or dinner. He even goes as far as to research the best location in a restaurant (quiet area, round table) beforehand.

Dharmesh's experience reinforced my belief in the value of the entire Campaign Monitor team eating together each day. We provide free breakfast and catered lunches which brings everyone out of their offices and together for a meal. The conversations aren't necessarily work related, but are always entertaining and a great way for us to get to know each other, especially those we don't work with often. It's my favourite part of the day.

The team eating lunch together

The team sharing lunch together in our new dining area

A new kitchen and coffee machine

In the same vein, we also installed a massive new kitchen that's fast becoming a popular congregation spot. To keep up with the serious coffee demands of some team members, we also installed an integrated and programmable coffee machine so staff can set up their own coffee profiles for the perfect cup.

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The new kitchen

Library and games

The architect also came up with some beautiful joinery that runs the length of the new dining area to house our growing book collection. To satisfy our ping pong obsession he managed to fit in two new championship tables, some custom joinery for bat/ball storage and a touch screen scoring system.

The gaming, dining and kitchen area in the new office

The new ping pong arena

For those wanting to recover from a hard game of ping pong, we also added a new lounge and gaming area with a few consoles and an increasingly popular Guitar Hero setup.

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Xbox 360, Wii and Guitar Hero ready for after work sessions

The new space has been quite the journey. The planning started around a year ago and construction went from the end of last year to just last month. It was a long process, but has been totally worth it.

Looking to fill one more office

If you like what you see and you're a talented UI designer, we've just opened up a brand new position on the team. Check out the details to see if you fit the bill.

Read more...

Measuring Results in Magento Ecommerce Projects

If you’re in Boston on September 14th, you won’t want to miss the Optaros-hosted Meetup event on metrics! Brad Schwarzenbach, Senior Strategist at Tippingpoint Labs will answer questions about what metrics your company or clients should be using with Magento ecommerce projects. The event will be showcasing how the changing web universe impacts the way brands measure online marketing success.

Learn about what Tippingpoint Labs calls the “DAPRmetrics revolution,” and how it will enable brands to more accurately measure and predict business success online as well as determine “Online Brand Value.”

Register for the event by visiting the Meetup event page.



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Foodzie on Magento

Foodzie on Magento



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Webinar : Order Management Made Easy for Magento



Order Management Made Easy!

Join us for a webinar co-hosted with our Enterprise Level Partner OrderMotion this Wednesday, August 25th at 11:00 AM - 12:00 PM PDT

OrderMotion is a direct-to-consumer (D2C) campaign and order management platform company with SaaS-based technology that plugs seamlessly into the entire vendor network of Magento websites, fulfillment warehouses, call centers, customer service centers, and payment processors. Specializing in complex offers, OrderMotion is PCI Level One Certified and ideally suited for multi-pay and continuity/auto-ship order processing.

OrderMotion will introduce its OrderMotion Connector for Magento Enterprise, covering its rich features including:


  • Real-time order posting including full support for multi-dimensional Items, custom fields, affiliate marketing, etc.
  • Automatic customer recognition for repeat purchases
  • Real-Time inventory requests and replenishment with full support of all Magento inventory-related features
  • Real-time order status and order history for registered and unregistered customers, even for offline customers
  • Self-service features for continuity order processing
  • Q&A time will be available at the end of the presentation

Date: Wednesday, August 25, 2010 11:00 AM - 12:00 PM PDT
Registration: https://www2.gotomeeting.com/register/332771475






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Stamps.com Releases USPS Shipping Extension for Magento


The Magento Team is excited to announce that Stamps.com, a leading provider of online postage services, has launched a new USPS shipping integration for Magento merchants.  With this new extension, merchants can print pre-paid USPS shipping labels for any USPS mail class.  In addition, Stamps.com will automatically post ship date, tracking info, and mail class information back to the Magneto merchant’s database.  Here are some of the other great highlights of this new extension from Stamps.com:

  • Rapid Order Fulfillment: Batch print up to 1,000 USPS shipping labels at a time – Thermal printers supported for faster printing
  • Hidden Postage: Eliminate all S&H questions by hiding the postage amount from the shipping label.
  • Print all USPS Mail Classes: Print shipping labels for all USPS mail classes, including Parcel Post, Media Mail and First Class Mail International
  • Discounted Insurance: Save up to 40% on Stamps.com postage insurance compared to USPS rates
  • Eliminate Trips to the Post Office: Schedule carrier pickups and have the Post Office come to you



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Medline on Magento

Scrubs123.com a on Magento



FROM THE MAGENTO TWITTER FEED

RT @magentomobile: Magento Mobile is looking for expert iPhone, Android and iPad developers with great design skills. US-based contract ...

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