It’s funny to me when I talk to entrepreneurs about how they’re marketing their products.  They might mention online ads, but for the most part, they’re looking at print advertisement or even radio ads.  When I mention social media, they almost recoil.  EVERY TIME.  It’s just very odd to see that reaction when I’ve been [...]

I thought it was odd; I can’t tell you how many “Sex & the City” related articles I found the week of the release. And I’m not talking gossip articles, or fashion articles, or even movie reviews.  I’m talking BUSINESS ARTICLES. About how you can identify your business brand with one of the four characters.  [...]

“Play nicely with others” is as important as “don’t run with scissors” in the grand scheme of integrating with other people.  Let’s face it; we’re all business people, and the largest part of business is playing nicely with others.  That’s just the greater part of it. And it’s not even a fundamental rule because it’s [...]

The percentage of people shopping online increases every year. Did your online business process its share of online sales? If not, try these techniques that encourage visitors to buy. 1. Encourage impulse buys. Fast food restaurants understand this concept. Think: “do you want fries with that?” You can do that online as well: Suggest related [...]